Great product design is about creating intuitive objects. A great product is appealing, easy to use, and may even change your customer’s life for the better. […]
If you find yourself trying to justify the ‘cost’ of marketing, stop right there. Always remember marketing is an investment, not a cost. We completely understand […]
These days, personalization is the name of the marketing game. Instead of casting a wide net, personalized marketing uses customer data to deliver a more one-to-one […]
We’re always watching industry trends. You could say it’s kinda ‘our thing’. When consumer needs shift, so do trends. Which has made 2020 an interesting year, […]
A product’s name is more than just a label. It’s the first impression on potential customers. It offers a window into your product’s use, value, and […]
Net promoter score® (NPS®) is one of the most widely used metrics for gauging customer loyalty and satisfaction. It helps you understand and track how their […]
We know everyone’s tired of hearing about COVID-19. If you never heard the words “unprecedented times” again, you’d be happy, right? We hear you….but this bears […]
The 2020 holiday season will look different from other years. Of course, none of us has a crystal ball, but the “COVID-19-effect” seems here to stay, […]
Data is so big today that they literally call it “Big Data”. Given the numerous advanced analytics tools available, companies can extract all kinds of information […]