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January 28, 2021
Great product design is about creating intuitive objects. A great product is appealing, easy to use, and may even change your customer’s life for the better. […]
December 4, 2020
We’re always watching industry trends. You could say it’s kinda ‘our thing’. When consumer needs shift, so do trends. Which has made 2020 an interesting year, […]
November 5, 2020
Net promoter score® (NPS®) is one of the most widely used metrics for gauging customer loyalty and satisfaction. It helps you understand and track how their […]
October 20, 2020
We know everyone’s tired of hearing about COVID-19. If you never heard the words “unprecedented times” again, you’d be happy, right? We hear you….but this bears […]
September 24, 2020
Data is so big today that they literally call it “Big Data”. Given the numerous advanced analytics tools available, companies can extract all kinds of information […]
September 7, 2020
Economic downturns and other crises can spur bad business decisions. Whether a pandemic, a recession, or other unforeseen circumstances, tough times often lead to changes. If […]
May 7, 2020
You can’t be everything to everyone. We all know this to be true: in our careers, our relationships, our communities, and of course, in our marketing. […]
March 3, 2020
How is your company going about your market research–Instagram polls? Customer satisfaction surveys? How’s that working out for you? To truly move the needle for your […]
February 18, 2020
Choosing a reputable market research company can be a challenge. You may have questions about cost, scope, and how to make the most of the partnership. […]