data-driven marketing

March 5, 2021

4 Ways to Use Data-Driven Marketing to Improve Your ROI

As a market research firm in 2021, we’re data-focused. We have to be – It would be crazy to ignore the amount of information available. Verifiable […]
January 2, 2020

How Market Research Data is Driving ROI for Brands

Using data analytics and market research to support well-informed business decisions is a sure-fire way to see positive results. In fact, nearly nine out of ten […]
April 22, 2019
lightbulb data vs information vs insight

Data vs Information vs Insight

Data, information, insight… What’s the difference? For those of us that work in research and analytics, this seems like a silly question. We’re up to our […]
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