online market research

April 6, 2021
shopping cart in grocery store using shop-alongs in online research

Using Mobile Shop-Alongs to Conduct Safe Online Market Research in 2021

Getting into your customers’ minds is a key goal of online market research. But if market research is done after the fact, participants have to try […]
April 6, 2020
market research and social distancing - strategies for virtual research

Long-Distance Relationships: Virtual Strategies for Conducting Market Research Safely During Coronavirus

Even as families, businesses, and communities are trying their best to do “business as usual” – COVID-19 has changed our daily lives for the coming weeks. […]
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